WIseUpWomen.org Financial Planning for Generation X & Y Women

For more information on this and other stories, visit www.newsinfusion.com Washington DC – Created by the Women’s Bureau of the U.S. Department of Labor, the WiseUpWomen.org campaign provides an exciting range of audio and animated video multimedia assets for your radio station or organization’s website. The Wi$eUp program and website were developed as part of the Labor Department’s Strengthening the Family Initiative, with the goal of providing financial information for Generation X & Generation Y women. Each of the five spots in the campaign highlights a different topic, using humorous dialogue between friends to communicate its message. The animated video versions of the spots are a great complement to the radio campaign, providing an extra level of public service for your listeners and website visitors. The WiseUpWomen.org program takes participants through an eight-part curriculum: Money for Life, Money Math, Money Basics, Credit in a Money World, Savings Basics, Insurance and Risk Management, Becoming an Investor, and Achieving Financial Security.

Blip | November 19, 2008

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