The best pitches are done under seven minutes
- 00:05:31
- YouTube
The best pitches are done under seven minutes
Charlene Li's advice: Keep it short and don't try to boil the oceanThe best pitches are typically done within five to seven minutes, according to Charlene Li, founder of digital strategies consulting firm Altimeter, and host of VatorNews' show Socialize This. As a former analyst at Forrester and a sought-after consultant in the social media space, Li gets pitched all the time by entrepreneurs seeking advice or coverage.In this segment, Li offers up advice to entrepreneurs when they pitch to her. The first piece of advice is to keep it short. Don't spend 10 minutes explaining social networking to Li. She practically wrote the book on it. I'm not kidding. She was a co-author of Groundswell, a book on social media. "You don't have to convince me that social media is a ... [http://vator.tv/n/7e6 read more]
YouTube | June 25, 2009
