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  • MOTOR RACING / ENVIRONMENT: Jenson Button reveals 'Green' car

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MOTOR RACING / ENVIRONMENT: Jenson Button reveals 'Green' car

Jenson Button, Britain's top Formula One racing driver, has unveiled a Honda racing car stripped of lucrative sponsorship logos and decorated instead with an image of the earth. Environmentally-concerned Formula 1 fans are to be given the opportunity to sponsor a pixel within the image, either as part of a pledge to reduce carbon emissions or to raise money to combat global warming. The sponsorship revenue lost from the world's third largest sporting competition is worth at least two billion pounds a year. Some have accused the initiative of being a publicity stunt, given the carbon emissions likely to be produced by the car.

ITN Source | February 26, 2007Watch more videos from ITN Source

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