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  • Mass Marketing Drives up Clinical Trial Costs; Internet Targeting is Untapped Territory for Patient Recruitment

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Mass Marketing Drives up Clinical Trial Costs; Internet Targeting is Untapped Territory for Patient Recruitment

Jody Vinci of Experian Research Services talks about online patient recruitment for clinical trials and how to save money on this costly element. The untapped terrain of the Internet is one of the last places pharmaceutical companies turn to when recruiting patients for clinical trials. Nearly 80 percent of all clinical trials fail to meet their patient enrollment deadlines. As a result, delays continue to rise along with the demand to find patients for specialized testing. The answer might be as simple as the Internet. Learn more at http://contact.venteinc.com.

Google Video | November 6, 2007Watch more videos from Google Video

Tags:. .online. .turn. .specialized. .money. .testing











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