Implementing SEO For Your Business

When taking a marketing campaign online, ranking well in the search engines is vital to your long-term success. The days of merely submitting content to the search engines is long gone, and the practice of search engine optimization (SEO) has taken over as the method of choice for implementing strategies to achieve the best possible rankings within the search engines. In an interview with Lee Odden from Top Rank Online Marketing we discussed the fact that SEO hasn’t always been a highly publicized practice. The industry was originally just another division of the IT department within most companies, and was viewed as more of a technical skill than a generative process that involved just as much creativity as it did coding prowess.

Submission | February 2, 2007

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