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  • BlackArrow Raises $20 Million for Ad Insertion into On-Demand Video

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BlackArrow Raises $20 Million for Ad Insertion into On-Demand Video

Author: Added: 10/06/2008 Duration:291.968 http://www.beet.tv/2008/10/blackarrow-rais.html San Mateo-based BlackArrow, a video-ad management system that can insert ads into broadband, video-on-demand and DVR playout, has announced $20 million in new funding, Erick Schonfeld at TechCrunch reports. Andy interviewed BlackArrow Senior Vice President Chris Hock early this summer about how their system works. Investors include Cisco Systems, Polaris Venture Partners, Comcast Interactive Capital, Mayfield Fund and Intel Capital. BlackArrow has now raised a total of $38 million in funding. The company's press release can be read here. --Kelsey Blodget, Associate Producer

Beet TV | October 6, 2008Watch more videos from Beet TV

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