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  • Adobe & Time Warner Announce Video Aliance: MediaBytes with Shelly Palmer March 3, 2009

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  • MediaBytes with Shelly Palmer
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Adobe & Time Warner Announce Video Aliance: MediaBytes with Shelly Palmer March 3, 2009

Adobe and Time Warner are expected to form a video partnership. While plans are unknown, the deal most likely relates to digital rights management, measurement and monetizing content. The deal could spur multi-platform distribution methods Jeff Bewkes hinted at during a recent Ad Age interview. It is also the first sign that media companies are [...]

MediaBytes with Shelly Palmer | March 3, 2009Watch more videos from MediaBytes with Shelly Palmer

Tags:. .partnership. .adobe. .platform. .multi. .camera33493