Trailblazer - Antje von Dewitz

Antje von Dewitz has her sights set high. The Executive Director of sporting goods maker VAUDE is profiting from the global boom in rock climbing and mountaineering. At just 36 years of age, she took over the top job at the family-owned business last spring. VAUDE is based in the Swabian town of Tettnang. The competition in the outdoor segment is fierce, with customers demanding both design and functionality. But Antje von Dewitz is confident she can meet these high expectations. She's turned VAUDE into a particularly family-friendly company: it has in-house childcare facilities and gives workers the opportunity to work part-time or from home. Report by Patrick Benning .

DW-World | November 3, 2009

Tags:. .owned. .antje. .swabian. .vaude. .childcare