Our interview guest this week is Joachim Schwalbach from the Humboldt University's Institute for Management, and a jury member with the "Social Entrepreneurs" project of the Schwab Foundation. DW-TV: First the question as you're a jury member of the Schwab foundation, what impressed you the most about this project? Joachim Schwalbach: Well, this project is very fascinating, because Mrs Volz-Schmidt, who experienced this social issue herself, thought that other women have the same problem and therefore developed this idea and thought what kind of organisation she can found and create in order to help other people too. DW-TV: But what quality of her project set her apart from other nominees who were close to winning the prize themselves? Joachim Schwalbach: Well, the advantage of this project was that Mrs Volz-Schmidt could show an impressive record already, meaning she not only set up the organisation and it turned out to be a success, she also developed it and spread it over the whole of Germany and is in the process of turning it into a franchise system. This is something that is impressive too. So she's shown that she also has entrepreneurial skills in order to be able to develop these social issues to make it a meaningful entrepreneurial enterprise. DW-TV: Perhaps some entrepreneurs are watching this programme, hopefully, they might be interested in being discovered as a social entrepreneur themselves, what exactly are you looking for for social entrepreneurs? Joachim Schwalbach: Well, I think it's important that we identify social issues first, and the person who identifies it may not be able to develop it into an organisation and become an entrepreneur. And if entrepreneurs are watching, they may couple it with these social issues and make it into their own project. Therefore I think it can be a good starting point to have more of these kinds of projects. (Interview: Monika Jones)