Introduction of I’PARK mall

I’PARK mall (www.iparkmall.co.kr, CEO Dong-ju Choi), the biggest shopping complex in Asia over 272,153㎡ is the urban entertainment shopping mall composed of various shopping space and cultural, entertainment space. As shopping space, there are three department stores ; I’PARK department store, Living department store, Leports department store and the biggest electronics mall in Korea called Digital Park, Fashion Street (4th st. 5th st. 6th st.) and best discount store - E-Mart and Restaurant Park. As entertainment, cultural space, there are cinema CGV IMAX, Event Park, the first E-sports Stadium in the world, Culture center and Putt putt golf & game. Besides, there are Good Neighbor center for English education, Fitness center, Wedding hall and convenience stores. All spaces are connected each others so, it is very convenient. I’PARK mall is very convenient for transportation because the Yongsan station is located in I’PARK mall. The Yongsan station is not only a departure and arrival station of KTX(Korea Train Express), Saemaul, Mugunghwa but also a subway station (Line1). Besides, subway station (Line 4) is near I’PARK mall and there are 23 bus lines, and airport limousine bus passing in front of I’PARK mall. For parking, I’PARK mall features a parking lot that can accommodate 2,500 cars, wider than the parking lots of other shopping mall. ‘LIFE INNOVATION’ pursued by I’PARK mall is to upgrade customer’s life. As multi cultural living space, I’PARK mall is combined shopping with entertainment to fulfill the needs of modern people in pursuit of amusement, unique value, and individuality. I’PARK mall is highly sensitive cultural space to improve the quality of customer’s life following a new trend of 21st century. Composition of I’PARK mall * Location : 40-999 Hangang-Ro 3Ga, Yongsan-Gu, Seoul, Korea 1. SHOPPING ▪ joyful of city – I’PARK Department store I’PARK department store is a luxury fashion department store targeted on customers who wish to be young. It is a place not only selling fashion goods but also leading the latest fashion trend and vogue. I’PARK department store is composed of total fashion item such as fashion goods, young casual wear, women’s and men’s wear, multi casual wear, golf and sports wear, kids wear and so on. According to be opened of the department store, the scope of shopping in I’PARK mall has been increased much more. According to design concept of ‘Urban Oasis’, it is focused on natural shopping atmosphere and maximized customer’s convenience. ▪ I’PARK Living Department store Living department store is composed of everything for living such as furniture, bedding, interior goods, home decoration, vessel. It is displayed all products not only small interior goods but also big furniture such as bed, sofa, kitchen furniture so, customers can look around the real product and purchase them. Living department store suggests lifestyle to each different customer’s taste and suggests life coordination consulting according to customer’s taste and lifestyle by experienced consultants, so customer can have effect of total interior consulting. ▪ I’PARK Leports Department store As Leports department store is composed of Sports & leisure products and Sobics bookstore, fancy goods. Sobics is theme book store which is the biggest book store in Korea. ▪ Refined electronic mall - Digital Park The Digital Park is the biggest electronic mall in Asia over 10,671㎡ (3rd floor ~ 8th floors). The Digital Park has almost all kinds of the latest electronic products and components, computers and components, games and mobile phones with reasonable price. There are PR shops of high-tech product and game experience zones such as Nintendo game zone, Sony PS2 zone so, customers can enjoy in the Digital Park even if customer doesn’t buy anything. Besides, there are A/S centers of electronic product company so, customers can buy, repair and upgrade in one place. ▪ New fashion mecca - Fashion street I’PARK mall Fashion Street is luxury indoor road shop having all the advantages in freedom of road shop, luxury of department store, convenience of one-stop shopping. It’s renewal opened the passed January. The Fashion Street is divided 4th st, 5th st, 6th st. named the Floor (4th floor ~ 6th floor and 70 brand shops are opened. The 4th st is composed of young casual wear brands, the 5th st is composed of women’s and men’s wear brands. And, there are fashion goods, miscellaneous accessories, luxury jewelry and aesthetic service. ▪ Regional familiar discount store - E-Mart The best discount store in Korea, E-Mart provides various living goods with cheerful and convenient shopping surroundings. E-Mart is located in 1st basement ~ 2nd basement of I’PARK mall and it is over 28,000㎡. There are many qualified goods for your convenient life which aren’t usually provided in other local department store. 2. FOOD & BEVERAGE ▪ Tasting all kinds of world food - Restaurant Park The Restaurant Park is composed of about 120 restaurants and cafés located in the east and west wing of I’PARK mall. Customer can enjoy delicious cuisine and dinging with unique and luxury atmosphere. The Restaurant Park it is prepared various food for diverse customers’ taste ; western food, traditional Korean food, fast food, various ethnic food such as Japanese, Vietnam, Chinese and so on. In addition, customer can choose coffee and ice cream in according to taste in the diverse café and have a good time for drinking. 3. CULTURE & ENTERTAINMENT ▪ High-tech movie theater – CGV IMAX (yongsan) As the movie industry leader, CGV offers audiences a new paradigm in the integrated entertainment experience. CGV IMAX in I’PARK mall has 12 screen rooms with 2,500 seats, it is famous for a movie theater equipped with the best high-tech facilities in Korea. CGV IMAX in I’PARK mall is issued as a movie theater to be introduced high technology at first in Korea such as the biggest screen in Seoul, 4-way system in all screen room, ticketless service. As IMAX is opened for the first time in Korea in 2005, CGV IMAX in I’PARK mall opened new aging of movie theater of Korea. ▪ Cultural code of youth - Event Park The Event Park is located in the center of I’PARK mall. It is fully equipped with a stage and seats together with perfect lighting and sound system for various art and performance. Events are held almost everyday in the Event Park ; concert, exhibition, hiphop performance, fan sign event, ETN open studio and so on. The Event Park of I’PARK mall is to be famous as cultural code of youth. ▪ I’PARK mall e-Sports Stadium The I’PARK mall e-Sports Stadium is the first time to establish a e-Sports stadium in the world. It offers exciting on-line game matches of professional gamers with 500 seats, fully equipped with game and broadcasting system. It has become a dream place for gamers and manias of e-Sports which leads world’s on-line game industry. ▪ I’PARK Dept. Culture center I’PARK Dept culture center is connected with Yongsan station directly. There are going to have 350 classes of sports, culture, living, cooking and so on. ▪ Putt Putt Golf & Game Putt Putt Golf & Game is : mini golf & recreation which is located in the roof of I’PARK Department store.. It is not only a place where family can enjoy being together but also a place having a fun with friend or couple. ▪Small Museum It is a small museum connecting with National museum of Korea. As opening of the small museum, customer can have more chance of cultural experience in I’PARK mall. (prearrangement) 아이파크몰 홍보팀 (아이파크백화점, 리빙백화점, 레포츠백화점, 파크델리 ) IPARK

Google Video | September 21, 2006

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